It is a case-study driven talk exploring how content creators and businesses are responding to the rise of AI tools that are rapidly replacing traditional search.
With a focus on multiple high-profile companies, which have been successful content platforms from Nepal and globally, who built their growth on Google Search, this session draws from interviews, founder perspectives, and real business data to show how content-led organizations are adapting to changing audience behavior and declining organic visibility.
Rather than offering generic solutions, this presentation highlights what’s already changing, why some creators are shifting from content to products or tools, and how these insights apply to both individual WordPress creators and content-heavy organizations.